Rich Snippets Now Easier to Implement
Ever wondered how you can make your organic search results stand out from the crowd? How do some companies manage to get their contact info, event listings, reviews or products to show in the Google search engine results pages (SERPs), while all your...
What do you do with a small audience?
How do you create successful and profitable webinars? In his thought-provoking blog post, “Difficulties in Managing Web-based Seminars”, Larry Sloan poses this question for somebody promoting a webinar:
“Two days out, you only have ...
Yahoo’s New SERP Looks Suspiciously Similar to Google
Yahoo has obviously taken some inspiration from their competitor Google with their recent search engine results redesign.
Yahoo recently announced that they have released a brand new look that was intended to capture a more modern appearance. Individ...
Study: Google Commands 50% Of Mobile Ad Revenue
The ad revenue generated from mobile users may not be where Google shines, but it is an area that is continuing to grow. Whatever the exact earning numbers might be at this time, records do indicate that Google has taken over 50% of them.
Figures sho...
Google to Target Bad Mobile SEO
If you are someone who has never taken the time to make your website mobile friendly that is something you are going to want to change. This is because your website is not going to rank as well with Google’s mobile search results in the near fu...
Benefits of Responsive Websites
You have probably heard of the term responsive website, but understanding exactly what it is can take some research and time. Responsive websites have become the new buzzword in today’s world of mobile web browsing, where users visit websites o...
Spitting Coke
A bit of background to the screen shot below…
Regular readers of this blog know that I write the occasional ‘Writing Tips’ for my work colleagues, some of which I reproduce here after removing anything specific related to individual...
Politics. Social Media.
Two new categories: Political and Social Media.
The Political category is open to web sites and online campaigns developed between July 2012 and the federal election, on September 14th. Eligible sites include those of political candid...
Get Better With Social Media: Free Webinar On Thursday
There’s no doubt that you need to be active on social media, but are you doing it well? If it’s taking too much time and effort, and not giving you enough of a return, perhaps it’s time to re-evaluate the way you’re doing it. ...
When to use non-Australian spelling
Based on a recent writing tip I wrote for my work colleagues (all of whom are based in Australia and thus use Australian English in their documents).
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Bottom line:
The spelling used for [our] documents is Australian English, and ...
Excuse me – I’m an asshole
I’ve spent a lot of time on planes lately. I thanked an air hostess for good service during a flight and she stopped and we had a talk about customer service. She shared that hostesses are frequently abused by customers for things clear...
GovHack
Pia Waugh, from data.gov.au & GovHack
Started by Web Directions and now powered by data.gov.au, GovHack is a push for more sharing and manipulation of the data governments collect. A delicate issue, as many government departments now mone...
eCommerce Businesses You Could Be Running Right Now
The thing with entrepreneurs is, their place is at the head of the pack. Whenever a new industry springs up, it’s always the individual entrepreneur that jumps into the market first. This truth holds all the way back to the initial computer rev...
Reel Time Media – Will it succeed?
Recently we were approached by a company called Reel Time Media asking whether we would be interested in selling up to become part of a larger group of amalgamated companies all within the web and digital marketing space. At the time the propositi...
Cloudberry Backup to Network Share
Quick procedure list for setting up Cloudberry backup from a local machine to a network shared folder.
1) Make sure user quotas for shared folder are off or set to enough space to store backup. For SBS server this can be done via the GUI Console unde...
EOFY 2013 – Online Marketing Budgets to Increase in 2013/2014
We’re almost at the end of the financial year, which means the marketing budgets for next year have been submitted, approved and are ready to be allocated.
So how will marketing spend in financial year 2013/2014 compare to last year? Has your compa...
Why you shouldn't apologise
A few weeks ago I very nearly ruined what was promising to be a very good day for a lot of small business owners. Not deliberately, I hasten to point out, it just sort of happened.
I was attending a small business expo that was simply th...
Book Review: How To Make Money With Ebooks, by BJ Min
This is a step-by-step approach to writing, publishing and promoting a successful e-book. Although there’s no way he can guarantee your success, BJ Min has given us a detailed and well-considered process for maximising our chance of success.
On...
Affect v Effect
Based on a recent writing tip I wrote for my work colleagues.
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Joe asked: Is it ‘result in adverse affects’ or ‘result in adverse effects’? Good question, Joe – and the answer is ‘effects’ in your example (‘adve...
Make More Sales By Showing Them What Others Think
Visiting your Web site is a lonely experience, especially in the age of social media, where people are used to interacting on sites where there’s a constant stream of activity (like Twitter and Facebook). In fact, people are now relying more on...
